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Social Selling – Stage 7 – Attract readers and clients organically

GAIN CUSTOMERS ORGANICALLY

If you do not like inviting strangers, I have good news. If you play it out well with the subject and relate to the interests of your target group, there’s a big chance that after 6 months you will be able to stop inviting people because. . . Others will invite you. Good content is…


Social Selling – Stage 5 – Gaining the audience

GAIN THE AUDIENCE

You could write an entire encyclopaedia and not gain anything or write a few articles and increase your sales greatly. That is why it is very important to gain the so-called followers, meaning people who will see what you publish. Private vs. business There are two types of profiles on the portal – private and…


Social Selling – Stage 3 – start writing about topics interesting to the target group even if they are not directly related to your product

WRITE UNDER CUSTOMER INTEREST

You can write about topics that are interesting for your target group but completely unrelated to your product. For example, a company providing a CRM system (a software that allows you to keep in order your relations with the clients) does not necessarily have to write about these types of systems. A much better topic…


Social Selling – Stage 1 – Building a brand through Content Marketing

BUILD A BRAND THROUGH CONTENT MARKETING

It is unique, new and surprising items that sell best through Social-PR. It’s obvious, but we must consider one more factor. Perhaps you are selling something that is not unique at all, you probably have quite a competition on the market. Be sure to check whether your competition is present on LinkedIn. I had a…